At first, there only was MySpace, and then come Facebook, which has now practically been taking over the entire online environment as far as major social networking websites go. A lot of businesses have had to combat the issue of workers using social networking websites while being on the job, but a few owners of businesses have come to realize that social networking websites can really be of great help. Used in a proper manner, a social networking website can generate new businesses and also increase productivity.
A USA Today article from 2008 written by Jon Schwartz showed that businesses are starting more and more to use social networks to boost productivity by letting their employees to working together online. Those employees who work for large corporations together with offices in distinct parts of the world may collaborate on many projects by simply using social networking sites. Some companies have succeeded in developing their very own internal social networking sites.
There are some businesses learned that social networking websites can offer an effective method to advertise their services or products. It is quite common for MySpace or Facebook users to log in and see ads in the side column of their browser. Based on info found on users` profiles, many companies are able to post targeted advertisements on the sites to reach those who might have a real interest in the service or product they provide. Geographic location, peoples` careers or personal hobbies could really determine what advertisements they see.
Social networking websites can be an integral source of info about a specific business for consumers as well. Used in the correct manner, social networking websites can offer the basic info about a certain business without needing to pay for any expensive advertising. Aside from networks such as MySpace or Facebook, blog websites are also considered social “vehicles” which will allow for interaction between the readers and the author of the blog. A few social networking websites like Facebook or MySpace have internal blogging tools which allow users to share info about their own companies.
A 4th method in which social networking sites can really help a business is to allow essential feedback to clients to potential clients. Online message boards will offer a method for people to voice their own thoughts and beliefs on certain topics, and the use of various surveys on websites like MySpace is quite common. Businesses which know the needs of their clients and respond to all of them will be more likely to survive in the long term.
This article has been written by Kenny who is a writer for http://www.whoishostingthis.com/, a site where you can get some useful information on web host ratings to help you choose the best host.